The Urgency of Online Reputation Management

The Urgency of Online Reputation Management | Innovation Technology

The Urgency of Online Reputation Management


online-reputationIn fact, almost all internet users have ever typed their own names on Google search engine. Yes, everyone wants to know if Google has cached or showed up their names on their index pages. This is very relevant to what we call the need for online reputation.

Unlike the situation a few years ago, now the Internet has become the central of business and marketing that connects potential customers, friends and co-workers. Of course good management of online personal reputation and personal branding is very necessary to win today’s competitive advantages. Online Reputation Management is one of the key success in career development for recent graduates, freelancers, job seekers, experts, CEOs, executives, and even politician or functionaries such as Senator Obama who has won the presidential election. This is not apart of the effective strategy in building the reputation of Obama on the internet through forums and social network sites such as Facebook, Twitter, etc.

Like it or not, in this 2009, Online presence in mandatory. As in fact most of major companies or employers google the applicants or candidates prior to having a meeting or interview with them. They want to see how much the candidates contribute, be active in sharing information in accordance with their fields, and how knowledgeable they are in building partnerships with online communities as one of marketing targets.

Building a good reputation is not as easy as it looks. But at least you can simply do some initial steps. Start to be active in particular forums, and give positive and constructive comments to a content, and find friends as much as possible through the network sites such as Facebook, Hi5, Twitter, MySpace, Muxlim, etc. If you have any good idea then write it, do not hesitate to share it through article directories or just publish it on your personal blogs.

And if you want to get greater result in building your online personal reputation, you should better ask for Personal Reputation Management Service. Halpern Cowan Ltd professionally helps you create and organize your online profile, establish good rating of your personal website, broadcast you in several social media or networking sites, and make your name indexed on the first page of Google searching. For more information about the service, visit their website on halpernprm.com.

WORD-OF-MOUTH & REPUTACION ONLINE QUOR 2.0 SOCIAL MEDIA & WEB RESEARCH

Reputacion online (3)

Me parece tan bueno, tan bueno este post recopilatoria de herramientas de rastreo social en la web que ha escrito Roberto Carreras que le he pedido permiso para republicar la información que ha recogido con esfuerzo y que comparte con generosidad, así que ahí va.

* Buscadores de noticias: Google Alerts, Yahoo Alerts, Moreover (interesante para seguir la actualidad por sectores), NewsIsFree.
* Buscadores de blogs: Twingly (microblogs), Technorati, Google Blog Search, IceRocket, Feeds4all, Blogdigger, Sphere, Linkloo, Wikio, menéame, Bitacoras.com, Ask.com, gennio, BlogPulse, Bloguzz, .
* Buscadores de microblogs: Twingly.
* Suscriptores RSS: FeedsForMe, Search4RSS, RSS Micro, Octora, Technorati, Feedster, Everyfeed, RSS Feeds, Google Reader.
* Buscadores de tags: thagoo, Quintura, tagBulb, keotag, gennioTags.
* Marcadores y agregadores: del.icio.us, digg, bloglines, furl, reddit, menéame.
* Comentarios: Co.mments, backtype.
* Seguimiento de Buzz: Buzztrend, Buzznet, BuzzMetrics (de Nielsen)
* Buscadores en Redes Sociales: Linqia (busca blogs, grupos en facebook…), Sightix, Delver, Eurekster (personalizable, ejemplo Redes Sociales), Yacktrack, WhosTalkin, FriendFeed, Social Mention, filtrbox, BuzzGain (de pago).
* Twitter: todas las aplicaciones que están surgiendo entorno a twitter; las he decidido establecer como categoría independiente debido a la importancia que esta adquiriendo esta herramienta de microblogging en entornos corporativos. Algunas de ellas son: Twitter Influence Calculator, TweetDeck, Twellow, Twitter Search, twitt(url)y, FAVRD, Twitscoop, TwitLinks, Twist, tweetPad, Twitscoop, gridjit, Monitter, Grouptweet, TweetLater, tweetbeep… Podéis ver una completa selección de herramientas útiles para PR en el blog de Brian Solis.
* Buscadores en foros: Omgili, Buscaforo, Twing, DoFollow, Boardtracker, BoardReader.
* Conversaciones: Swotti, BlogPulse.
* Fotos y vídeos: flickr, YouTube, Vimeo.
* Análisis, Gráficos y comparativas de sites o palabras clave: Compete, Google Trends, Alexa, Quantcast, WebsiteGrader, GraphBuzz.
* Para buscar personas: 123people.
* ¿Qué opinan de ti? Swotti.